Without a doubt, most people would rather watch than read. This makes online video the greatest trend online with Youtube leading the charge and being the biggest video library on the planet.
YouTube has been around for almost five years now and has been growing by leaps and bounds every day. They are the site everyone says is the next big thing. Since then, many companies have entered the field and their biggest asset is their production power and ability to upload videos in high quality.
YouTube has recently added many new users who use this medium to promote themselves and their brand. Some of the things they are doing include; creating series, promoting events, providing tutorials, promoting specials etc. Let’s look at some ways YouTube can be used to promote your business:
1. Create a series – No need for a fancy budget here. Create a series of short videos keeping it cheap and just make it a series of videos about your product or service.
2. Create a series of tutorials – Just search for videos with a tutorial relevant to your product and upload them. The best thing about this is that it has the potential to go viral.
3. Give a tutorial – Just go over what you want to tell your community and give it away for free. All you need to do is post your link to your blog or niche website and the rest is done by people who want to learn from you.
4. Promote a special event – This is a very powerful method. The community will have the chance to get hold of the product or service you are promoting at a discount. At the same time, you promote your special event by giving the opportunity to win the product or service.
So you’ve found a great product or service that you want to promote. Here’s how you can do it with YouTube:
How To Use Video To Drive Traffic To Your Site
Online stores have become the way to sell physical products online especially through a funnel using images to show the product for sale as well as a video demonstration of how the product works. Images and video is now becoming a major part of the online marketing process to help people decide whether or not to buy something. Online products can be used to show the product for sale on an online store to help people decide whether or not they want it. This allows for better follow-through in the sales process, especially if the product is a one-off offer.
An online product can be a service or a physical product, but it’s become a necessary component of the online marketing process. People are very interested in video and image demonstrations for products they don’t really know too well, but when it comes to ones they do know, they are very happy to have a video to show them in detail how the product works.
So the online process has been changed with internet marketing and has now started to use video and image demonstrations, and this is why you will see the video now being included in an online marketing funnel and a video marketing tutorial. This is the reason why a video is now included with every sales letter. This is why a video is now included with every email.
Some marketers will upload a video to their channel with the sales letter as the link because it is easier to give information in a video than it is in a plain text sales letter. Some people will even use video as a ‘transcription tool’ for the plain text sales letter. People like to see videos. It is easier to show rather than tell. So you will see a lot more videos used as an addition to your marketing funnel.
I hope that this information has given you some of the basic knowledge you need to start using video and using it effectively to drive traffic to your product or service. I know that it is a change and it can take some getting used to but it is also a very powerful way to do marketing. I can guarantee that you will be surprised at how much traffic you will get to your niche site when you use video. You will start to see the results of your video marketing sooner rather than later. Be sure to set your videos to the public so that people can find your videos easier. You will see that a lot of traffic will come to your video when you set it to public.
In the end, the video will help you achieve your business’s marketing goals. Just remember that you need to do your research and not only choose the one that seems easiest. As you know, it is important to know what is required to create a successful video marketing campaign and that you do not have to break the bank to achieve success. As long as you have a product or service that people find worth watching, and you make sure you put out a quality video, you will get results.